From Worst to First: Behind the Scenes of Continental's Remarkable Comeback. Gordon Bethune

From Worst to First: Behind the Scenes of Continental's Remarkable Comeback


From.Worst.to.First.Behind.the.Scenes.of.Continental.s.Remarkable.Comeback.pdf
ISBN: 9780471356523 | 304 pages | 16 Mb

Download From Worst to First: Behind the Scenes of Continental's Remarkable Comeback



From Worst to First: Behind the Scenes of Continental's Remarkable Comeback Gordon Bethune
Publisher: Wiley, John & Sons, Incorporated


The numerous anecdotes alone are worth the price of the book . . . most readers will find themselves asking why everyone doesn't run a business as preached by the chief executive of Continental Airlines.-The Washington Post Book World . . . in an age where managing seems increasingly complicated, some of Bethune's prescriptions are refreshingly straightforward.-Business Week From Worst to First outlines Gordon Bethune's triumphs . . . about the turnaround he's led at Continental, a perennial basket case that's become an industry darling.-The Atlanta Journal-Constitution From Worst to First is [Gordon Bethune's] story of...

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